Helping create the ‘online brand of the year’
Total Telecom is a provider of news and analysis to the global communications industry. However, in a tough and increasingly crowded market the company was encountering increased online competition from websites with more attractive advertising placements and better navigation.
Extending the life and energy of a live event - online
HRD is the leading annual learning and development conference and exhibition for HR professionals. But the impact and energy of a once-a-year event can be extended using web and email.
Increasing multiple purchases by 25%
Small refinements to an online purchase process resulted in a 25% increase in the number of people making multiple purchases.
Using email to raise your profile and sell
Complex products and services can be given a human face using email campaigns, which also allow a degree of targeting that is much harder (and more expensive) to achieve offline.
Using web content to redefine a global business
When a global chemicals business within BP needed to reinvent itself,
its online presence was a first and critical step in establishing
the new identity. We carried out immediate tactical changes and
then created a new site in a two step project.
Creativity in a box - rules and templates for email
Terrapinn is a global business media company and a leading organiser
of trade exhibitions, conferences and training. We created an
email template solution that allowed them to contact customer
and prospects for effectively and profitably.
Turning casual buyers into consistent communities
HypnosisDownloads.com sells self-hypnosis audio as MP3 files to a global online customer base.
The challenge was building communities out of casual customers and demonstrating the integrity
of the brand.
We'd love to talk to you about how we can help
turn your website into a conversation platform.
Contact us to
discuss your project
Web & email content analysis
In-house web copywriting workshops
Online language of brand
& website copy